bespoke websites Colchester
At Leading Motion, we provide many services to SMEs (Small & Medium Sized Enterprises). We have an office in Colchester and we work with businesses all over Essex and Suffolk. We also help many businesses further afield in London, Kent and even Northern Ireland. You are probably reading this article as you are looking to start or change your website and you are trying to understand what a bespoke website is. You may also hear many adverts on the radio for DIY website solutions and are scratching your head, trying to work out what the difference is. 
Firstly, we have to start by saying that we have never seen a DIY website at the top of Google. The infrastructure around the website host and the platform that you use, will determine how far you are going to go with your website. Most of us want to appear in local search results. Also, it is about standing out from the crowd and your competitors. Using a DIY solution will only give you templates, which lots of other people are using and therefore, you website will not feel high end or bespoke. If pages do not load quickly, forget it, your website visitors will click off them. What is way better with a bespoke website is that you can say to website designers, like us, I like the look of this section on my old website but I hate this, this and this. I like this on my competitor's website, but I want my own version. Plus I have looked through your fantastic portfolio and like these 3 websites for these reasons. Bang! All of a sudden you are well on your way to having a website created, that is totally unique and will outperform the others in your industry. 
 
Aside from the look of the site (which is very important), there are processes that we follow in the background to give your website the best possible start. From security updates to SEO, you really can leave it to the experts and focus your time and effort on something else. A website should work for you and a Web Designer will take into account how visitors will use your website and what they need on that journey. We understand the updates that have come out and those that are upcoming from the dominant search engines, like Google and we ensure that those aspects, which help websites to rank highly, like page experience, are already part of our design strategy. A professional website is central to who you are as a business and those with a clear brand strategy always invest in a bespoke website. 
 
The great thing that our customers tell us, is that we do not just hand over a website and run! We are there beyond the go live date to check in, make suggestions and support our clients to make their websites as visible as possible online. We also offer a range of services alongside a new website, so we can take care of digital marketing, social media management, advanced SEO services, content and blog writing and graphic design. So whatever your needs, please book in for a free consultation (online or face to face), as we would like to learn more about your organisation and talk you through our work and set out our recommendations to help you to reach your business goals. 
 
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