Lets break the two options down...
Working with a Traditional Marketing Agency
Focused on delivering campaigns and outputs rather than long-term strategy.
Often reactive — waiting for instruction instead of driving proactive growth.
Multiple clients at once, meaning your business competes for time and attention.
Additional costs for strategy, management, or every small change or meeting.
Limited understanding of your internal goals, culture, and commercial pressures.
Working with a Fractional Marketing Director
Provides strategic leadership that aligns marketing with your wider business goals.
Works as part of your team, bringing clarity, direction, and accountability.
Offers award-winning expertise and senior-level insight — when and where you need it.
Flexible and cost-effective — no large retainers, salaries, or long-term contracts.
Focused on results, not just activity — ensuring every marketing effort drives growth.
The Smarter Way Forward...
A Fractional Marketing Director bridges the gap between hiring an in-house leader and relying on an external agency. You gain a trusted partner who thinks strategically, acts decisively, and drives your marketing forward — without the overheads or inflexibility of a traditional setup. It’s the modern, agile solution for ambitious businesses that want to grow smarter, faster, and stronger.
How We Work with You
One-Off Marketing Projects
If you need help with a specific project, such as a product launch, rebranding initiative, or marketing campaign, our team is here to assist.
We bring our expertise to ensure your project is successful, from concept to execution. Whether you need strategic guidance or support with implementation, we can step in and take charge. Read more...
Ongoing Marketing Consultancy Support
For businesses that require continuous marketing support, we offer ongoing fractional consultancy.
Whether it's monthly retainer services, regular check-ins, or long-term marketing management, we ensure that your marketing efforts stay on track and aligned with your business objectives. Read more...
Bespoke Marketing Solutions
We believe in a highly customised approach. Our marketing strategies are designed specifically for your business. We collaborate closely with you to develop and execute tailored plans that address your unique goals, challenges, and opportunities.
This ensures you get the most effective marketing solutions, whether you're looking to increase brand visibility, generate leads, or improve customer retention. Read more...
Fractional Marketing FAQ's
We'll answer the most common questions about what a fractional marketing director does, how much it costs, and whether it's the right solution for your business.
Whether you're looking to refine your marketing strategy, improve your lead generation, or gain high-level marketing expertise to scale your business, these FAQs will help you understand how this service works and why it could be a game-changer for your growth.. Read more...
Why Choose Leading Motion?
At Leading Motion, we are committed to delivering results-driven marketing strategies tailored to your business. Our Fractional Marketing Consultancy service provides the leadership, expertise, and flexibility needed to scale your marketing efforts efficiently and effectively.
With Leading Motion, you'll benefit from:
Access to high-level marketing expertise
A cost-effective, flexible solution
Tailored strategies that address your unique challenges
Hands-on execution and strategic oversight
Scalable solutions as your business grows
